Merry & Bright Holiday Pack Wins at Print Industry Midwest Awards

We're honored to have been chosen "Best of Class" in the Cards category at the 2017 Star of Excellence Awards presented by Print Industry Midwest for the Merry & Bright Holiday Pack! This piece, completely designed and produced by Travel Tags, Inc., served as the company holiday card for the 2016 season. Customers and vendors received this multi-piece pack as a way to thank them for their continued service, to enjoy the holidays, and to remind them of the various printing capabilities and services TTI provides all year round.

For a complete list of PIM Star of Excellence 2017 winners, check out the May issue of Graphic News.


Creative Process:

TTI wanted their card to be fun and festive but also demonstrate some of their capabilities. As a gift card manufacturer, we decided to demonstrate several of our various printing capabilities and services: in-house design, card manufacturing with scent, lenticular design and print, and digital printing. When customers opened up their holiday card, they were pleasantly greeted with the scent of rustic pine.

Next, we decided to design the card/carrier piece. Our design team wanted to carry a rustic, classic design throughout all of the elements of the pack. Using craft paper with hand lettered elements kept it fun but neutral.  Along with the card/carrier was a lenticular (3D motion) ornament to hang on their tree, as well as some gift tagss for them to use in their gift wrapping.


The Merry & Bright Holiday Pack includes:


  • 5" x 7" carrier made of 80# Neenah Environment Grocer Kraft, handlettered by Sara Hynes Designs
  • 3.375" x 2.125" (CR80), pine scented, laminted, affixed to carrier
  • 3.125" diameter circle lenticular ornament with a 3-dimensional side-to-side visual effect
  • Set of 4 gift tags, digitally printed on 24pt. Tango C2S paper, diecut with 1/8" holes for string, perforated for easy seperation


Like what you see? We'd love to discuss design and execution with you for any upcoming campaigns! Shoot us an email at


JEFF HORST, Creative Director

TAGS:   Awards / Recognition, holidays, Printing Industry Midwest (PIM), trends


TTI Recognized with Governor’s Safety Award

Travel Tags, Inc was recognized for excellence in workplace safety and health at the recent Governor's Safety Awards luncheon at the Minneapolis Convention Center as a recipient of the Governor’s Meritorious Achievement Award for Safety. TTI are one of 309 employers to be honored through the awards program, coordinated by the Minnesota Safety Council. Since 1934, the annual MN Governor's Safety Awards program has honored Minnesota employers with exceptional safety performance. Applicants are judged on several years of injury data as it compares with their industry's national statistics, and on their progress in implementing a comprehensive safety program. Winners are recognized at three levels:


  • Meritorious Achievement (193 winners): Incidence rates that are better than the industry average for at least three years, and a score between 50 and 74 on a 100-point safety program evaluation scale.
  • Outstanding Achievement (77 winners): Continuing improvement and/or a continuing outstanding record with incident rates that are 51%-90% better than the industry average, and a score between 75 and 90 on the safety program evaluation scale.
  • Award of Honor (39 winners): Incidence rates at least 91% better than the industry average, and a score between 91 and 100 on the on the safety program evaluation scale.          .

"Employers like Travel Tags know that safety isn't automatic," said Paul Aasen, president of the Minnesota Safety Council. "It takes attention, dedication and continuous effort to protect their employees. Mark and Ed want to give the credit for the award to all Travel Tags employees and feel that “It is our employees focus on eliminating hazards and avoiding risk taking that allowed us to receive the award. With our continued focus on employee safety and continuous improvement of our safety management system, we will continue on our journey to improved workplace safety and accident reduction.” 

Accepting the award on behalf of all Travel Tags employees are:
Mark Luger, General Manager (on left)
Ed Wakem, EHS Manager (on right)


651 554 8533

TAGS:   Awards / Recognition, Safety


TTi is recognized for Elan Awards at the 26th Annual ICMA Expo

Inver Grove Heights, MN - Travel Tags, Inc. has been recognized for excellence by the International Card Manufacturers Association (ICMA), a global trade association for card manufacturers, personalizers, issuers and suppliers, at the 2016 Elan Awards for Card Manufacturing Excellence.

Jeffrey Barnhart, ICMA founder and executive director, revealed the winners at a festive carnival themed evening reception and dinner held April 6 at Universal's Loews Royal Pacific Resort in Orlando, Florida, during the 26th Annual ICMA EXPO. 

TTi participated in the Loyalty, Promotional and Gift Cards category, wining both Finalist spots for the Cabela's Shooting Clay Lenticular card, manufactured for Cabela's, and the Starbucks Special Edition Kona Heritage Card, manufactured for Starbucks Coffee Company. 

Cabela's Shooting Clay Lenticular Card

Cabela's was interested in a lenticular card for their gift card offering and approached an expert in the field. Travel Tags' Creative Team was able to enhance Cabela's artwork and make it lenticular-ready with multiple motion and depth effects. For this particular card, the lenticular print features an up/down multiphase effect, flipping between three stages of a person shooting a clay disc mid-air. 


Starbucks Special Edition Kona Heritage Card

This special-edition Kona Heritage Card is made with recycled burlap coffee bags and features a design of the original Pike Place, celebrating the birthplace of Starbucks Coffee Company. This one-of-a-kind Kona paper is the result of converting post-consumer waste into a whole new element. It is estimated that more than 10 million burlap bags of coffee are traded globally, providing thousands of tons of burlap for repurposing into products like this paper. In each card, a slight rough texture can be felt with noticeable pieces of jute, or paper fibers. The card features beautiful gold foil stamping, informing the recipient of its unique elements. In addition, the top layer has been debossed in register to the printing, highlighting the Pike Place storefront.


In the global arena of world-class cards, the ICMA Elan Awards for Card Manufacturing Excellence celebrates the pinnacle of design innovation, security, and technical achievements in the industry by leading manufacturers from around the globe. "We're proud to be recognized in conjunction with the pretigious brands we work with. It's our mission to engage with clients to not only provide them with a product but to create growth for their brands through innovative solutions," says Jeff Horst, Creative Director for TTi. 

Click here for a complete list of winners and finalists of the 2016 Elan Awards. Congratulations to all for their achievement!


651 554 8533

TAGS:   Gift Card Services, ICMA, ICMA Elan Award